Writing is a skill, storytelling, an art.
The Sales Performance Study was authored in collaboration with SHRM based on a survey of over 1400 sales professionals across the globe. From content strategy, to writing, editing and overseeing the design process, I was involved end to end in the project.
This case study was co-authored to highlight one particular delighted client who agreed to have a case-study made but without revealing the brand name due to an NDA signed. From content creation to the design process, I took care of the entire process.
This piece was written to serve as a precursor to psychometric assessments, as a well-researched article full of references.
As a part of my stint at Mettl as a content strategist, I authored this piece as part of a campaign.
Written and published on YourStory as a part of a co-marketing activity.
This was an article written for a client called Lodha Group on the site Qrius.
Worked at Android Headlines as a staff writer, authoring more than 150 articles, reviews, and reports.