Strategic positioning + communication for SaaS and tech companies | Thought leadership + SEO content creation | Founder-led content marketing
Blog Posts // Thought Leadership Articles // White papers // e-Books // Press Releases // Case Studies // Email + Website Copy
WRITER'S PROFILE + WORK SAMPLE: https://drive.google.com/file/d/1fqGlrQueL2gBOYuVVlA-93rrlq2acHGi/view?usp=sharing CASE STUDY: https://www.dropbox.com/scl/fi/uieundhw34znida9qnv8c/Ling-Wong-Tanktwo-Case-Study-2023.pdf?rlkey=ps32m4851suuinnrkpgtdjrfl&dl=0
SUPERPOWERS: Articulate complex concepts through succinct, approachable content without losing the nuances // Wrangle virtually any subject matter and synthesize research from various sources to develop convincing narratives // Achieve clarity in brand messaging and unique selling proposition for consistent cross-channel communications // Translate technological features into tangible results that appeal to business decision-makers // Leverage audience psychologies to pull the right triggers while augmenting the brand personality // Develop big picture stories to enhance thought leadership, brand positioning, and audience relationships
EXPERIENCE: 15+ years of experience in online marketing and content marketing // Led digital marketing campaigns and website development projects // Seamless collaboration with strategy, UX, visual design, and site build // Hubspot Inbound Marketing, Content Marketing, Email Marketing, and Growth-Driven Design certified
TOPICS: Online marketing, B2B marketing, SaaS, IT, cybersecurity, legal & medical practice management software, unified communication & internet service, high-tech & startup, social entrepreneurship, and more.
FORMATS: Blog Articles // White papers // e-Books // Press Releases // Case Studies // Email + Marketing Copy // Website Content
CLIENTS: Neil Patel, TechTarget, Fiverr, 8x8, Apruve, Allconnect, Reviews.com, Rev.com, Freevo, Fast Capital 360, Kaltura, Ntiva, Spiral Scout, Spot On Agency, Visiture, Workzone, and many more.
Ad/Promotional Copy, Article, Blog Post, Buyers Guide, Case Study, Checklist, Direct Mail, Ebook, Explainer Video, Guide, Infographic, Landing Page, Presentation, Press Release, Script, Social Media