Neal Schaffer

Leader in helping businesses maximize their social media ROI.

Neal Schaffer is a leader in helping empower business and professionals to maximize social media ROI for business. A top social media and social selling influencer according to Forbes, Neal is a global speaker who has spoken in more than 10 countries on 4 continents, the author of three books including the definitive book on social media strategy Maximize Your Social, and instructor of social media at both Rutgers University and the Irish Management Institute. In addition to consulting with businesses, Neal recently launched PDCA Social, a social media agency focused on helping Japanese clients with their North American online marketing. Neal is also the founder of the Inbound.org Top 30 marketing blog, Maximize Social Business, the Social Media Center of Excellence community for social media professionals, as well as the co-founder of the leading corporate social media conference the Social Tools Summit.
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Published Content

103
curata.com
The Ten Commandments of Leveraging Social Media for Content Marketing
August, 17 2017
maximizesocialbusiness.com
How to Leverage Social Media Video Marketing Trends with Wondershare Filmora Video Editor
March, 26 2018
maximizesocialbusiness.com
Here's 3 Incredible SmarterQueue Alternatives You Should Try
April, 17 2018
clearvoice.com
5 Things Successful B2B Marketing Strategies Have in Common
June, 2 2016
maximizesocialbusiness.com
Social Media Apps: 11 Incredible Tools for Managing Your Social Media in 2018
April, 12 2018
maximizesocialbusiness.com
Here's 3 Incredible SmarterQueue Alternatives You Should Try
April, 17 2018
curata.com
11 Effective Ways to Use Social Media to Promote Your Content
October, 31 2014
maximizesocialbusiness.com
Article
How to Build a Powerful Company with Patty McCord [Interview]
January, 9 2018
maximizesocialbusiness.com
Article
Social Media Success = Planning Ahead + ContentCal
November, 29 2017
maximizesocialbusiness.com
Article
How to Build a Social Media Quiz to Increase Engagement and Get More Leads
November, 17 2017
maximizesocialbusiness.com
Article
How to Create Engaging and Shareable Social Media Videos
November, 9 2017
clearvoice.com
Article
How to Create a Content Marketing Strategy for Social
January, 10 2018
maximizesocialbusiness.com
Article
Best Practices in Using Social Selling to Hack New Sales
October, 11 2017
maximizesocialbusiness.com
Article
1,372 Marketers Share Their 2017 Priorities: New State of Marketing Whitepaper
July, 14 2017
maximizesocialbusiness.com
Article
Instaplus Review: Instagram Followers and Engagement Management Tool
April, 24 2017
clearvoice.com
Article
How to Create a Content Marketing Strategy for Social
January, 10 2018
maximizesocialbusiness.com
Article
6 Reasons Why Your Social Media Agency Needs MavSocial
March, 30 2017
digitalcurrent.com
Article
Top 10 Content Curation Best Practices You Should Follow
March, 2 2017
maximizesocialbusiness.com
Article
Are Your Marketing Employees Renters or Owners? #OfficeSmallBiz
February, 6 2017
maximizesocialbusiness.com
Article
How to Build Your [Social Media] Dream Team #OfficeSmallBiz
January, 24 2017
maximizesocialbusiness.com
Article
3 Ways to Engage with the Social Tools Summit #SocialTools16
October, 26 2016
maximizesocialbusiness.com
Article
How to Create and Promote Your Own Twitter Trending Hashtag: The Case Study of #SocialTools16
September, 27 2016
maximizesocialbusiness.com
Article
Employee Advocacy Best Practices Learned from Citrix
September, 22 2016
maximizesocialbusiness.com
Article
Stop Spewing Content. Create Infographics Instead.
August, 30 2016
maximizesocialbusiness.com
Article
4 Reasons Why Holiday Posts are Crucial to Your Social Marketing Plan
August, 2 2016
maximizesocialbusiness.com
Article
Influencer Marketing: How to Supercharge Engagement with Your Content
July, 14 2016
business2community.com
Article
Your Social Listening Is Broken. Here’s Why.
June, 15 2016
maximizesocialbusiness.com
Article
The 10 Definitive Instagram Statistics You Should Know – and Why
June, 15 2016
maximizesocialbusiness.com
Article
Social Selling Should Come Before B2B Social Media Marketing
June, 13 2016
clearvoice.com
Article
5 Things Successful B2B Marketing Strategies Have in Common
June, 2 2016
maximizesocialbusiness.com
Article
5 Smart Ways to Increase Your Small Business Product Sales on Social Media
April, 15 2016
maximizesocialbusiness.com
Article
Is Your Business Making Any of These 10 Social Media Mistakes?
February, 19 2016
maximizesocialbusiness.com
Article
Introducing the Social Media Tools for Business Buyer’s Guide
February, 16 2016
maximizesocialbusiness.com
Article
7 Steps To Creating A Stunning Visual Voice On Instagram
January, 19 2016
maximizesocialbusiness.com
Article
Does Your Influencer Marketing Strategy have a Content-Centric Approach?
January, 12 2016
maximizesocialbusiness.com
Article
Want to Excel at Social Media Marketing Today? Read This.
December, 29 2015
maximizesocialbusiness.com
Article
The ROI of Social Listening: Big Social Data as an Infrastructure Asset
December, 3 2015
maximizesocialbusiness.com
Article
Making Sense of Your Live Streaming Marketing Options: Periscope, Meerkat, Facebook Mentions & Blab
December, 1 2015
maximizesocialbusiness.com
Article
The Evolution of Employee Advocacy from Marketing to Social Selling to Social Business
November, 24 2015
maximizesocialbusiness.com
Article
Six Steps to Strategically Building an Influencer Marketing Program
November, 19 2015
maximizesocialbusiness.com
Article
11 Must-Have Content Curation Best Practices
November, 9 2015
slideshare.net
Article
5 Ways Your Business Should be Maximizing LinkedIn
November, 5 2015
maximizesocialbusiness.com
Article
Social Tools Summit #SocialTools15 : The Definitive Social Media Industry Conference
October, 27 2015
maximizesocialbusiness.com
Article
How to Generate Leads from Social Conversations [Free Ebook & Webinar]
October, 19 2015
maximizesocialbusiness.com
Article
How an App Can Help You Build Loyal Blog Readers [Free Webinar]
October, 9 2015
maximizesocialbusiness.com
Article
What’s the ROI of Employee Advocacy? Social Selling.
September, 30 2015
maximizesocialbusiness.com
Article
5 Ways Your Business Should Be Maximizing Your LinkedIn
September, 14 2015
maximizesocialbusiness.com
Article
Every CEO Should Invest in their Company’s Employee Advocacy Program
September, 8 2015
maximizesocialbusiness.com
Article
3 Insightful Influencer Marketing Examples Brands Can Learn A LOT From
August, 31 2015
maximizesocialbusiness.com
Article
Social Video: The Hottest Trend in Social Media Marketing?
August, 19 2015
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