Millie Lapidario

Transform tech speak into clear, compelling content

I’m a pro at crafting compelling marketing and PR content, including white papers, case studies, op-eds, websites and more.

My mission for the last 15 years: to produce quality content that leaves a lasting impression on your target audience—content to engage, inform and excite.

B2B marketing content in the tech industry often bores people to death. That's why I always start every project by studying your company, your product or service, your target audience and your competition. That's how I start transforming "techspeak" into clear, compelling content.

I work with marketing execs in tech. I write about enterprise technology, cloud computing, context-aware technology, user experience and more.
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Published Content

12
Real Stories of Self-Service Gone Wrong
blogs.oracle.comArticle
Real Stories of Self-Service Gone Wrong
March, 25 2016
Online Reviews: What They Reveal about Insurance Customer Expectations and Why Insurers Need to Listen
blogs.oracle.comArticle
Online Reviews: What They Reveal about Insurance Customer Expectations and Why Insurers Need to Listen
November, 11 2015
6 Sources of Gridlock in Insurance Product Development
blogs.oracle.comArticle
6 Sources of Gridlock in Insurance Product Development
September, 2 2015
Customer Communications Management for the Digital Age
blogs.oracle.comArticle
Customer Communications Management for the Digital Age
May, 15 2015
Connecting the Dots: Sustainability Crosses Business Disciplines at Duquesne
sustainablebrands.comArticle
Connecting the Dots: Sustainability Crosses Business Disciplines at Duquesne
February, 20 2015
Moving Pieces: UNC's Big-Business Approach to Sustainability Consulting
sustainablebrands.comArticle
Moving Pieces: UNC's Big-Business Approach to Sustainability Consulting
February, 2 2015
U.S. Companies Can Do More than Excel with CSR Data
sustainablebrands.comArticle
U.S. Companies Can Do More than Excel with CSR Data
November, 4 2014
A Practical Approach to Defining the Digital Customer Experience in 2015
blogs.oracle.comArticle
A Practical Approach to Defining the Digital Customer Experience in 2015
June, 11 2015
WebHost4Life
oigbumarketing.comArticle
WebHost4Life
WebHost4Life
oigbumarketing.comArticle
WebHost4Life
WebHost4Life
oigbumarketing.comArticle
WebHost4Life
Customer and Partner Search
oracle.comArticle
Customer and Partner Search
© ClearVoice, Inc.