Building content that reads well, ranks well, and earns trust.
I combine editorial precision with SEO strategy to make complex ideas accessible and engaging.
At SE Ranking, I went from copy editor to AI/SEO thought leader, building the company’s first style and format guide, shaping voice across thousands of assets, and leading experiments on how AI changes content visibility. My work’s featured in top-ranking blogs and YouTube Shorts, where I’ve led SEO news coverage, tested emerging tools, and created how-tos for AI Search.
Before that, I led SEO and content training at Assuaged, where I interviewed Priceline co-founder Jeff Hoffman and helped grow a wellness brand with heart.
I specialize in SEO content strategy, AI tools, and editing that cuts the fluff. If you want writing that’s clear, grounded, and actually moves your readers, let’s talk.